https://fidelity.com
Scanned Apr 15, 2026 · 37.4s
Your website score is
Grade
BannerConsent Banner
Yes
Regulatory Compliance
Multi-regulation overview — click any regulation for details
Technical scan only. A passing score does not equal legal compliance. Consult qualified legal counsel for your jurisdiction.
Tag Leak detected 75 user data leaks before consent on fidelity.com, including Adobe (Tracker Tracker), Advertising Tracker, ContentSquare (Analytics Tracker) and 30 more.
Security Headers
4/6 presentStrict-Transport-Security
max-age=31536000; includeSubDomains
Content-Security-Policy
Add a Content-Security-Policy header to prevent XSS and code injection attacks
X-Frame-Options
SAMEORIGIN
X-Content-Type-Options
nosniff
Referrer-Policy
no-referrer-when-downgrade
Permissions-Policy
Add a Permissions-Policy header to restrict browser features like camera, microphone, and geolocation
Google Consent Mode
Not DetectedGoogle Consent Mode v2 was not found on this page. GCM v2 allows Google's tags to adjust their behavior based on user consent, and is required for compliant advertising measurement in the EU. Without it, your Google Ads and GA4 conversions may be impacted after consent is declined.
Post-Rejection Audit
Reject Button
Found
Post-Rejection Fires
0 vendors
Consent Mode
Not Detected
GTM Load
Not detected
Consent Mode V2: Not Detected
Google Consent Mode was not detected on this site.
Consent Record Audit
Issues detectedConsent record stored after interaction
GDPR Art. 7(1)Found: OptanonConsent (OneTrust)
Record contains timestamp
Art. 7(1)Timestamp field detected
Record contains consent state
Art. 7(1)Consent state (accepted/rejected) not found in record
Record contains consent categories
Art. 7(1)Consent categories (analytics, marketing, etc.) not found in record
Consent withdrawal mechanism accessible
GDPR Art. 7(3)No way for users to withdraw consent found on page
No cookie settings link, footer link, or floating consent button was detected. GDPR requires users to withdraw consent as easily as they gave it.
Why this matters
Under GDPR Article 7, controllers must be able to demonstrate that consent was given (Art. 7(1)) and ensure users can withdraw consent at any time, as easily as giving it (Art. 7(3)). Sites with no consent record or no withdrawal mechanism cannot legally rely on consent as a lawful basis.
Tracker categories detected
Critical61
Segment6 findingsID trackedcdn.segment.com, api.segment.io, ajs_anonymous_id, ajs_user_id, ajs_user_traits
cdn.segment.com, api.segment.io, ajs_anonymous_id, ajs_user_id, ajs_user_traits
Segment (Twilio) loaded before consent: Segment customer data platform — routes data to multiple destinations
Segment (Twilio) loaded before consent: Segment data collection endpoint
Segment cookie "ajs_anonymous_id" set before consent
Segment (Twilio) wrote "ajs_user_id" to localStorage before consent
Segment (Twilio) wrote "ajs_user_traits" to localStorage before consent
Segment (Twilio) wrote "ajs_anonymous_id" to localStorage before consent
Google Analytics4 findingsID trackedregion1.analytics.google.com, www.googletagmanager.com, _ga, _ga_GL9JN8SMCE
region1.analytics.google.com, www.googletagmanager.com, _ga, _ga_GL9JN8SMCE
GA4 (Google) loaded before consent: Sends pageview and event data to Google Analytics
GA4 (Google) loaded before consent: Google Analytics gtag.js library
Google Analytics cookie "_ga" set before consent
Google Analytics cookie "_ga_GL9JN8SMCE" set before consent
Google (Tracker Tracker)2 findingsID trackedstats.g.doubleclick.net, cm.g.doubleclick.net
stats.g.doubleclick.net, cm.g.doubleclick.net
Google (tracker) loaded before consent
Google (tracker) loaded before consent
Adobe (Tracker Tracker)5 findingsdpm.demdex.net, fidelity.demdex.net, cm.everesttech.net, sync-tm.everesttech.net, rtd-tm.everesttech.net
dpm.demdex.net, fidelity.demdex.net, cm.everesttech.net, sync-tm.everesttech.net, rtd-tm.everesttech.net
Adobe (tracker) loaded before consent
Adobe (tracker) loaded before consent
Adobe (tracker) loaded before consent
Adobe (tracker) loaded before consent
Adobe (tracker) loaded before consent
Advertising Tracker2 findingsdoh.cq0.co, bat.bing.net
doh.cq0.co, bat.bing.net
advertising tracker at doh.cq0.co loaded before consent
advertising tracker at bat.bing.net loaded before consent
ContentSquare (analytics) loaded before consent
Adobe Analytics2 findingsfmrcorp.tt.omtrdc.net, AMCV_EDCF01AC512D2B770A490D4C%40AdobeOrg
fmrcorp.tt.omtrdc.net, AMCV_EDCF01AC512D2B770A490D4C%40AdobeOrg
Adobe Analytics (Adobe) loaded before consent: Adobe Analytics tracking endpoint
Adobe Analytics cookie "AMCV_EDCF01AC512D2B770A490D4C%40AdobeOrg" set before consent
Microsoft Ads (Microsoft) loaded before consent: Microsoft Ads (Bing) UET conversion tracking
TransUnion (advertising) loaded before consent
LiveRamp (advertising) loaded before consent
Microsoft (advertising) loaded before consent
Dentsu (Advertising Tracker)2 findingstrack.securedvisit.com, track.sv.rkdms.com
track.securedvisit.com, track.sv.rkdms.com
Dentsu (advertising) loaded before consent
Dentsu (advertising) loaded before consent
Google Ads3 findingswww.google.com, _gcl_au, _gcl_ls
www.google.com, _gcl_au, _gcl_ls
Google Ads (Google) loaded before consent: Google Consent Mode data collection for ad measurement
Google Ads cookie "_gcl_au" set before consent
Google Ads (Google) wrote "_gcl_ls" to localStorage before consent
Adobe (advertising) loaded before consent
Magnite (Advertising Tracker)2 findingspixel.rubiconproject.com, sync.search.spotxchange.com
pixel.rubiconproject.com, sync.search.spotxchange.com
Magnite (advertising) loaded before consent
Magnite (advertising) loaded before consent
IndexExchange (advertising) loaded before consent
OpenX (tracker) loaded before consent
PubMatic (advertising) loaded before consent
Quantcast cookie "MC" set before consent — Tracking of users and measure and improve performance and supports personalisation
Marfeel cookie "_svsid" set before consent — This cookie is used to store for temporary session
Adobe Audience Manager5 findingsdemdex, AMCVS_EDCF01AC512D2B770A490D4C%40AdobeOrg, mbox, dpm, dextp
demdex, AMCVS_EDCF01AC512D2B770A490D4C%40AdobeOrg, mbox, dpm, dextp
Adobe Audience Manager cookie "demdex" set before consent — Unique value with which Audience Manager can identify a user. Used, among others, for identification, segmentation, modeling and reporting purposes.
Adobe Audience Manager cookie "AMCVS_EDCF01AC512D2B770A490D4C%40AdobeOrg" set before consent — The AMCVS cookie serves as a flag indicating that the session has been initialized. Its value is always 1 and discontinues when the session has ended.
Adobe Audience Manager cookie "mbox" set before consent — Adobe Target uses cookies to give website operators the ability to test which online content and offers are more relevant to visitors.
Adobe Audience Manager cookie "dpm" set before consent — DPM is an abbreviation for Data Provider Match. It tells internal, Adobe systems that a call from Audience Manager or the Adobe Experience Cloud ID Service is passing in customer data for synchronization or requesting an ID.
Adobe Audience Manager cookie "dextp" set before consent — Registers the date plus time (timestamp) on which a data synchronization was last performed by the Audience Manager.
Adobe Advertising cookie "everest_g_v2" set before consent — This cookie stores the browser and surfer ID.Created after a user initially clicks a client's ad, and used to map the current and subsequent clicks with other events on the client's website
ContentSquare2 findings_cs_ex, _cs_c
_cs_ex, _cs_c
ContentSquare cookie "_cs_ex" set before consent — This cookie stores if the user is excluded from tracking. Contains the timestamp of the last time this visitor was drawn.
ContentSquare cookie "_cs_c" set before consent — Consent state: digit between 0 and 3. Used for capturing analytics on web pages
Rapleaf2 findingsrlas3, pxrc
rlas3, pxrc
Rapleaf cookie "rlas3" set before consent — Collects anonymous data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.
Rapleaf cookie "pxrc" set before consent — This cookie registers non-personal data on the visitor. The information is used to optimize advertisement relevance.
Neustar cookie "ab" set before consent — This cookie is used by the website’s operator in context with multi-variate testing. This is a tool used to combine or change content on the website. This allows the website to find the best variation/edition of the site.
Totvs cookie "u" set before consent — This cookie is Used for audience segmentation for advertising
Qualtrics cookie "QSI_HistorySession" set before consent — Used in lieu of the “Site History” cookie, for the same purpose (keeping track of the number page views as well as how long the visitor has been on the site).
DoubleClick/Google Marketing cookie "IDE" set before consent — This cookie is used for targeting, analyzing and optimisation of ad campaigns in DoubleClick/Google Marketing Suite
X cookie "personalization_id" set before consent — Unique value with which users can be identified by X. Collected information is used to be personalize X services, including X trends, stories, ads and suggestions.
Bing / Microsoft2 findingsMUID, MR
MUID, MR
Bing / Microsoft cookie "MUID" set before consent — Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.
Bing / Microsoft cookie "MR" set before consent — Used to collect information for analytics purposes.
Casale Media3 findingsCMID, CMPS, CMPRO
CMID, CMPS, CMPRO
Casale Media cookie "CMID" set before consent — Collects visitor data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads.
Casale Media cookie "CMPS" set before consent — Collects visitor data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads
Casale Media cookie "CMPRO" set before consent — Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement - This also allows the website to limit the number of times that the visitor is shown the same advertisement.
openx.net cookie "i" set before consent — Registers user data, such as IP address, geographical location, websites visited and on which advertisements the user has clicked, with the aim of optimizing the display of advertisements based on user relocation on websites that use the same advertising network.
No recognizable consent withdrawal mechanism detected — GDPR Article 7(3) requires users can withdraw consent as easily as giving it (cookie settings link or floating button expected)
Warnings15
Twitter (social) loaded before consent
Unknown third-party request to www.glancecdn.net before consent
Unknown third-party request to storage.glancecdn.net before consent
Unknown third-party request to www.googletagmanager.com before consent
Unknown third-party request to www.facebook.com before consent
localStorage key "_svsid" written before consent
localStorage key "dummy" written before consent
localStorage key "ak_a" written before consent
localStorage key "__akfp_storage_test__" written before consent
localStorage key "persisted-queue:v1:YhIHGbwsOzNaANEek8UTzMdnEz7lKUIl:event-queue:lock" written before consent
localStorage key "persisted-queue:v1:YhIHGbwsOzNaANEek8UTzMdnEz7lKUIl:dest-Segment.io:lock" written before consent
sessionStorage key "qualtricssessionstoragetestkey" written before consent
localStorage key "qsi_test_local_storage" written before consent
sessionStorage key "QSI_ActionSetHistory" written before consent
localStorage key "Q_INTER" written before consent
Info11
Google (cdn) loaded before consent
Qualtrics (Cdn)3 findingszncvgjh8lmjxbkyln-fmrpi.siteintercept.qualtrics.com, siteintercept.qualtrics.com, pdx1.qualtrics.com
zncvgjh8lmjxbkyln-fmrpi.siteintercept.qualtrics.com, siteintercept.qualtrics.com, pdx1.qualtrics.com
Qualtrics (cdn) loaded before consent
Qualtrics (cdn) loaded before consent
Qualtrics (cdn) loaded before consent
OneTrust2 findingscdn.cookielaw.org, OptanonConsent
cdn.cookielaw.org, OptanonConsent
OneTrust (OneTrust) loaded before consent: OneTrust cookie consent management
OneTrust cookie "OptanonConsent" set before consent
OneTrust CMP (OneTrust) loaded before consent: OneTrust geo-lookup — determines which consent banner to show based on user location
Microsoft (cdn) loaded before consent
Adobe Audience Manager cookie "at_check" set before consent — A simple test value used to determine if a visitor supports cookies. Set each time a visitor requests a page.
Akamai bot manager — necessary for site protection
Akamai bot management session — necessary for site protection
Compliant2
OneTrust cookie "OptanonAlertBoxClosed" set correctly after consent
Akamai cookie "bm_sv" set correctly after consent
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